East Coast Research - Leadership Talks with Critica (ASX:CRI) CEO Jacob Deysel

In this new Leadership Talks session, we reconnect with Jacob Deysel, Managing Director of ASX-listed Critica Limited (ASX: CRI), to unpack the latest developments at the Jupiter rare earth project — now recognised as Australia’s largest clay-hosted rare earths resource and one of the most strategically important discoveries in the Western world.

In this interview, Jacob covers:

✔ Jupiter: Australia’s Largest Clay-Hosted Rare Earths Resource - How the project has rapidly grown into one of the world’s most significant clay deposits, and why that matters for Western supply chains.
✔ Why Clay-Hosted REEs Are the Future - Lower capex, simple processing pathways, and rapid scalability compared to hard-rock competitors.
✔ Understanding Jupiter’s Market Timing - China tightening exports, the West accelerating supply diversification, and how Critica is positioned amid rising geopolitical demand.
✔ Metallurgical Progress & Upcoming Studies - What the team has learned from recent testwork and what investors should expect from upcoming PFS milestones.
✔ Resource Growth Strategy - How much larger Jupiter could become as drilling continues, and where the next expansions are likely to come from.
✔ Offtake Interest & Strategic Partnerships - Who’s knocking, what they’re asking for, and how Critica is preparing for long-term commercial agreements.
✔ Key Catalysts (Next 6–12 Months) - Resource update, metallurgical advancements, study milestones, and ongoing drilling results.